Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Pinched Blush - 115P

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Tan Glow - 130N

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Halo Sand - 105P

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Natural Beige - 110Y

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Sunkissed Gold - 120N

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Sunset Bronze - 125Y

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Tan Glow - 130N

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Divine Dusk - 135N

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required

Plum Soft Blend Weightless Foundation | With Hyaluronic Acid | Matte Finish | Super Hydrating | 100% Vegan & Cruelty-Free | Halo Sand - 105P

DescriptionAce your dream base!Lightweight, non-sticky & extremely comfortable this hydrating foundation gives you a gorgeous, soft-matte base.It is easily buildable, you get to choose between light, medium, and full coverage.Go bold & all-out or go natural it will make you forget that you're wearing it!HighlightsI am a lightweight, super hydrating foundation that leaves you with a soft-matte base - I am easily buildable to give you the coverage you need - I come infused with Hyaluronic Acid to make your skin look & feel plump - I reduce fine lines & excess oil production thanks to all the goodness in me - Coconut Water Extract, Willow Bark Extract & Vitamin E - I am free from talc, parabens, phthalates & other known nasties - I am 100% vegan & cruelty-free – no animal-derived ingredients or pigments, I promise! Get explorin' to find the shade that's just right for you!How to's1. Take a few pumps of the foundation 2. Apply a few dots to face & neck 3. Blend with a beauty blender or a foundation brush 4. Layer & repeat to build coverage, if required