Plum E-Luminence The Bright Mix Face Serum (30 ml)

DescriptionInstantly absorbing, non-stick formula. Helps restore natural glow and brightness to skin, thanks to a concentrated dose of natural nourishers. Vitamin E moisturizes and protects as an antioxidant. Plant-derived betain for intense hydration. Sesame protein helps firm up skin. Licorice acts on pigmentation. White willow helps fight blemishes. Chamomile and aloe soothe skin. Paraben-free, mineral oil-free, paraffin-free, silicone-free, sulphate-free. 100% vegan formula, not tested on animals HighlightsBring back your skin's natural glow with the Plum E-luminence "The Bright Mix" Face Serum! The "bright" recipe is here to take away dullness and dryness from your skin. This "gone in a flash" absorbing serum contains carefully selected natural extracts that nourish the skin through multiple mechanisms, helping it regain its natural glow! Vitamin E moisturizes and helps the skin fight oxidation. Vitamin B3 helps achieve an even skin tone. Smartly extracted sesame protein helps firm up skin, making it look plumper. Licorice and white willow bark attack pigmentation and exfoliate gently, respectively. This multi-dimensional approach to glowing skin is a "bright" idea whose time has come!

Plum 15% Vitamin C Glow Boost Face Serum, Fights Dark Spots, Pigmentation & Dull Skin, Dermat Tested 30ml

Description1. Why Vitamin C? Vitamin C (above 10% concentration) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and provide a boost to the natural glow of your skin. 2. Why Plum Mandarin + 15% Vitamin C Serum?- Thoughtfully formulated for targeted efficacy, safety and all-round results- Contains Ethyl Ascorbic Acid (EAA, 15% active) a water-soluble form of Vitamin C that penetrates skin quickly, and stays stable for longer without oxidizing- When we say 15%, we mean 15% - because weve added 17.5% of EAA, which contains 86% active Vitamin C by weight- Real people, real results. My plum previews” consumer panel reported: 83% users saw enhanced skin glow in just 2 weeks 32% reduction in dark spots in just 2 weeks Self assessment study conducted on 41 subjects with varying skin types3. Reasons to love! 15% Ethyl Ascorbic Acid: a stable & quick absorbing Vitamin C Japanese Mandarin: Boosts performance of Vitamin C & collagen production in skin Kakadu Plum: The richest plant source of Vitamin C, also rich in folic acid and carotenoids antioxidant stuff that helps fight sun damage Plus lots more good science from the goodness labs: Ethoxydiglycol & Propanediol for boosting penetration of Vitamin C into skin, Betaine for hydration and Rose Extracts for soothing skin No artificial colours, fragrances or essential oils added! 100% vegan, paraben-free, phthalate-free as always. Highlights1. Why Vitamin C? Vitamin C (above 10% concentration) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and provide a boost to the natural glow of your skinHow to'sStart with a cleansed face, take a few drops and pat serum onto the face. Make sure to follow up with SPF in the day, and moisturizer at night. IMPORTANT: Vitamin C loses efficacy when exposed to sunlight. Make sure you store the bottle in a cool, dry place away from direct light.IngredientsAqua, Ethyl Ascorbic Acid, Propanediol, Betaine, Isodecyl Neopentanoate, Ethoxy Diglycol, Sodium Citrate, Citric Acid, Citrus Reticulata (Mandarin) Peel Extract, Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract, Rosa Damascena (Rose) Extract, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Trilaureth-4 Phosphate, Sodium Polyacryloyldimethyl Taurate, Xanthan Gum, Sodium Gluconate

Plum 1% Retinol Anti-Aging Face Serum With Bakuchiol, Reduces Fine Lines & Wrinkles, Boosts Collagen 30ml

DescriptionThis 1% Retinol Face Serum is coupled with Bakuchiol to strike the perfect balance between efficacy and gentleness, while helping the skin look smoother and firmer.Whos it for?Start using it in your late 20s to help keep fine lines & wrinkles at bay!Real people.Real results.The Plum consumer panel reported - 38% visible reduction in fine lines* ; 88% users reported skin firmness*; 93% reported smooth, supple & visibly radiant skin*; 9/10 reported a visible difference in skin within 4 weeks.6 week self-assessment study by the plum previews panelHighlightsRetinol (a derivative of Vitamin A) gets your skin renewed, from within! It helps boost collagen (a protein formed naturally in our skin) production & increases the rate of skin cell turnover.How to'sTake a few drops and pat serum in over face. Use after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Follow up with a moisturizer or Hyaluronic Acid Serum. To be used only at night. Usage Notes: Recommended for those over 25 years of age. Retinol is a potent active and hence we recommend introducing your skin to Retinol gradually. Start by using this serum once a week. Once your skin settles in, increase usage to twice a week and then subsequently on alternate nights. Remember to use an SPF on the following day. If your skin experiences some purging initially, dont worry this is the retinization period where your skin is gearing up to adapt and adjust. Retinol tends to react with sunlight leading to loss of efficacy. Hence ensure to store the amber bottle in a cool, dry place away from direct light.IngredientsAqua, Aloe Barbadensis Leaf Juice, Sucrose, Propanediol, Squalane, Isodecyl Neopentanoate, Retinyl Palmitate, Malus Domestica Fruit Cell Culture Extract, Hydrolyzed Rice Protein, Hydrolyzed Pea Protein, Glycine, Proline, Hydrolyzed Sodium Hyaluronate, Psoralea Corylifolia (Bakuchi) Oil, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Xanthan Gum, Glycerin, Lecithin, Phenoxyethanol, Sorbitol, Cyclodextrin, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Isohexadecane, Polysorbate 60, Sodium Gluconate, Sodium Polyacryloyldimethyl Taurate, Ammonium Acryloyldimethyltaurate/VP Copolymer

Plum 15% Vitamin C Face Serum with Mandarin (20 ml) for Glowing Skin with Pure Ethyl Ascorbic Acid + Plum 10% Niacinamide Face Serum with Rice Water for Blemish-Free Clear & Bright Skin (15 ml)

Description1. Why Vitamin C? Vitamin C (above 10% concentration) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and provide a boost to the natural glow of your skin.2. Why Plum Mandarin + 15% Vitamin C Serum?- Thoughtfully formulated for targeted efficacy, safety and all-round results- Contains Ethyl Ascorbic Acid (EAA, 15% active) a water-soluble form of Vitamin C that penetrates skin quickly, and stays stable for longer without oxidizing- When we say 15%, we mean 15% - because weve added 17.5% of EAA, which contains 86% active Vitamin C by weight- Real people, real results. My plum previews” consumer panel reported: 83% users saw enhanced skin glow in just 2 weeks 32% reduction in dark spots in just 2 weeks Self assessment study conducted on 41 subjects with varying skin types3. Reasons to love! 15% Ethyl Ascorbic Acid: a stable & quick absorbing Vitamin C Japanese Mandarin: Boosts performance of Vitamin C & collagen production in skin Kakadu Plum: The richest plant source of Vitamin C, also rich in folic acid and carotenoids antioxidant stuff that helps fight sun damage Plus lots more good science from the goodness labs: Ethoxydiglycol & Propanediol for boosting penetration of Vitamin C into skin, Betaine for hydration and Rose Extracts for soothing skin No artificial colours, fragrances or essential oils added! 100% vegan, paraben-free, phthalate-free as always. Bye bye blemishes! Hello clear skin! Looking for an effective solution for your blemishes, acne marks and dark spots? This clever concoction of Niacinamide, Rice Ferment, Caffeine & plant-derived Squalane has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum. Plums consumer panel reported: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *In vivo study with Plum Previews consumer panelHighlightsThis combo consists of Plum 15% Vitamin C Face Serum with Mandarin (20 ml) for Glowing Skin with Pure Ethyl Ascorbic AcidPlum 10% Niacinamide Face Serum with Rice Water for Blemish-Free Clear & Bright Skin (15 ml)

Plum Specialist Serums - Starter Pack I Set of 3 Mini Serums| 3ml Each I Vitamin C, Hyaluronic & Niacinamide I For Glowing, Hydrated, Clear Skin | Beginner-Friendly I All Skin Types | Fragrance- Free | 100% Vegan

DescriptionThese 3 cuties are the perfect starter pack to enhance your skin's natural glow and get working on spots, blemishes, and dullness in real time.Start your skin care journey with three of our bestselling serums in cute avatars!* The 15% Vitamin C Serum is thoughtfully formulated with Ethyl ascorbic acid to fight pigmentation, Kakadu plum to promote skin rejuvenation and Japanese mandarin to bring an instant glow to the skin* The 2% Hyaluronic Acid Serum is packed with sodium hyaluronate to keep skin hydrated, rose water extracts to soothe dry and inflamed skin and natural humectants to keep skin plump* The 10% Niacinamide Serum is a clever concoction of niacinamide to target spots, soothe acne and regulate sebum production along with rice ferment extract to minimize fine lines and olive-derived squalane to fight free radicals and slow down aging* Allows for 10+ uses of each beginner-friendly 3ml serum (3-4 drops per use) so you can get a feel of what is working for you before investing in our 15, 20 & 30 ml versions* Travel-friendly sizes for explorers who hate leaving behind their full-size serums before take-off* No artificial colours, fragrances or essential oils added!* 100% vegan, paraben-free, phthalate-free as alwaysHighlightsThese 3 cuties are the perfect starter pack to enhance your skin's natural glow and get working on spots, blemishes, and dullness in real time.How to'sTake 2-3 drops and pat serum in. Best used after cleansing and before moisturizing. Make sure to follow up with a sunscreen in the day. Please refer to the back of the pack for a detailed layering guide.IMPORTANT: Always do a patch test before using the serum on your face. Store the bottles in a cool, dark place away from direct light.

Plum 2% Hyaluronic Acid Serum with Bulgarian Rose (30 ml) |Hydration for Plump & Bouncy Skin | Daily Use Face Serum| For All Skin Types |

DescriptionLooking for soft, bouncy, hydrated skin? This 2% Hyaluronic Acid with Bulgarian Rose is here for you, and how. This super hydrator works to keep your skin looking and feeling plump, bouncy & healthy. External factors strip your skin of moisture and this naturally occurring sugar molecule pulls it back in and locks it into the skin. This quick absorbing, non-greasy face serum is suitable for all skin types and perfect for daily use. Plums consumer panel reported: 9/10 reported their skin felt more hydrated*, 93% reported their skin felt smoother & more supple* & there was a 52% visible increase in skin plumpness.4 week self-assessment study with the plum previews panel HighlightsLooking for soft, bouncy, hydrated skin? This 2% Hyaluronic Acid with Bulgarian Rose is here for you, and how.How to'sTake 2-3 drops and pat serum in. Best used after cleansing and before moisturizing on slightly damp face. Ensure the serum is fully absorbed before layering. Can be used day and night, daily.IngredientsAqua, Pentylene Glycol, Propanediol, Glycerin, Rosa Damascena (Rose) Flower Extract, Sucrose, Sorbitol, Sodium Hyaluronate*, Sodium Benzoate, Gluconolactone, Calcium Gluconate, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Cyclodextrin, Sodium Gluconate, Sodium Polyacryloyldimethyl Taurate, Ammonium Acryloyldimethyltaurate/VP Copolymer *Low:High MW Hyaluronic Acid in ratio 65:35

Plum Rice Water & Niacinamide 2% Hybrid Sunscreen (15 g)

DescriptionPlum Rice Water & Niacinamide 2% Hybrid Sunscreen (15 g)HighlightsPlum Rice Water & Niacinamide 2% Hybrid Sunscreen (15 g)

Plum 10% Niacinamide Face Serum with Rice Water for Blemish-Free, Clear & Bright Skin (30 ml)

DescriptionBye bye blemishes! Hello clear skin! Looking for an effective solution for your blemishes, acne marks and dark spots? This clever concoction of Niacinamide, Rice Ferment, Caffeine & plant-derived Squalane has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum. Plums consumer panel reported: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *In vivo study with Plum Previews consumer panel Highlights10% Niacinamide (Vitamin B3) proven to act on blemishes & hyperpigmentation, strengthen skin barrier function and regulate sebum production . Rice ferment filtrate that’s rich in amino acids, making skin bright, firm and clear . Power packed with plant-derived Squalane, Natural Caffeine & Vitamin E to soothe skin and prevent inflammations . Quick absorbing, non-greasy, fragrance-free face serum that’s suitable for all skin types - perfect for daily usage - AM & PM . This serum is free of synthetic colors, artificial fragrances & essential oils . 100% vegan, paraben-free, phthalate-free as alwaysHow to'sTake 2-3 drops and pat the Niacinamide face serum into your skin. Best used after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Can be used day and night.IngredientsAqua, Niacinamide (10%), Oryza Sativa (Rice) Extract, Isodecyl Neopentanoate, Squalane (5%), Sorbitol, Pentylene Glycol, Hydrogenated Polyisobutene, Rice Ferment Filtrate (Sake), Butylene Glycol, Rosa Damascena (Rose) Flower Water, Caffeine (1%), Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Acrylates Copolymer, VP/Polycarbamyl Polyglycol Ester, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Ethylhexyl Olivate, Sodium Acrylates Copolymer, Polyglyceryl-4 Olivate, Cyclodextrin, Sodium Hyaluronate, Tocopheryl Acetate, Sodium Gluconate

Plum Glow, Bright & Renew Serum Trio - 15% Vitamin C Face Serum + 10% Niacinamide Face Serum + 1% Retinol Face Serum

DescriptionPlum Glow, Bright & Renew Serum Trio - 15% Vitamin C Face Serum + 10% Niacinamide Face Serum + 1% Retinol Face SerumHighlightsPlum Glow, Bright & Renew Serum Trio - 15% Vitamin C Face Serum + 10% Niacinamide Face Serum + 1% Retinol Face Serum

Plum 10% Niacinamide Face Serum with Rice Water for Blemish-Free, Clear & Bright Skin (30 ml)

DescriptionBye bye blemishes! Hello clear skin! Looking for an effective solution for your blemishes, acne marks and dark spots? This clever concoction of Niacinamide, Rice Ferment, Caffeine & plant-derived Squalane has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum. Plums consumer panel reported: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *In vivo study with Plum Previews consumer panel Highlights10% Niacinamide (Vitamin B3) proven to act on blemishes & hyperpigmentation, strengthen skin barrier function and regulate sebum production . Rice ferment filtrate that’s rich in amino acids, making skin bright, firm and clear . Power packed with plant-derived Squalane, Natural Caffeine & Vitamin E to soothe skin and prevent inflammations . Quick absorbing, non-greasy, fragrance-free face serum that’s suitable for all skin types - perfect for daily usage - AM & PM . This serum is free of synthetic colors, artificial fragrances & essential oils . 100% vegan, paraben-free, phthalate-free as alwaysHow to'sTake 2-3 drops and pat the Niacinamide face serum into your skin. Best used after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Can be used day and night.IngredientsAqua, Niacinamide (10%), Oryza Sativa (Rice) Extract, Isodecyl Neopentanoate, Squalane (5%), Sorbitol, Pentylene Glycol, Hydrogenated Polyisobutene, Rice Ferment Filtrate (Sake), Butylene Glycol, Rosa Damascena (Rose) Flower Water, Caffeine (1%), Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Acrylates Copolymer, VP/Polycarbamyl Polyglycol Ester, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Ethylhexyl Olivate, Sodium Acrylates Copolymer, Polyglyceryl-4 Olivate, Cyclodextrin, Sodium Hyaluronate, Tocopheryl Acetate, Sodium Gluconate

Plum Green Tea & Zinc Complex 3% | With AcnacidolTM BG & natural AHAs | Reduces acne Breakouts & Tightens Pores | For All Skin Types | 100% Vegan | 30 ml

DescriptionGreen Tea & Zinc Complex 3% Serum fights acne by tightening pores and reducing the occurrence of acne breakouts.Green Tea, one of nature's most powerful antioxidants, reduces inflammation while Zinc prevents the development of new bacteria.Used together in an effective formula, these two ingredients help reduce active acne and the formation of future acneHighlightsFIGHT PIMPLES: Green Tea is known for its powerful antioxidants, which help fight free radicals and reduce inflammation. This controls the risk of developing frequent future acne breakouts and also soothes active acneHow to'sTake a few drops and pat serum in. Best used after cleansing and before moisturizing. Follow up with a sunscreen in the day. Use day & night.

Plum thinkDERMA 2% Encapsulated Salicylic Acid Face Serum | Fights Active Acne | Regulates Sebum | Controls Oil |  100% Vegan | 30 ml

DescriptionPlum thinkDERMA 2% Encapsulated Salicylic Acid Face Serum is thoughtfully formulated with Encapsulated Salicylic Acid, Cholorophyll, Prickly Pear & Blueberry extract to fight active acne, regulate sebum and calm inflammation.2% Encapsulated Salicylic Acid penetrates into pores to clear excess oil thereby fighting acne, whiteheads & blackheads.Encapsulation technology ensures sustained release of salicylic acid to the skin, making it more effective & stable.It is also supercharged with Chlorophyll, a green pigment found in plants that calms & soothes skin inflammation and minimizes the appearance of pores.Powered with antioxidant & amino acid-rich Prickly Pear extract, it deeply moisturizes skin and stimulates collagen production.And there's more!Infusion of Blueberry extracts in the formula helps keep the skin plump & soft by improving skin's moisture retentionHighlightsFights active acne Regulates sebum & controls oil Minimizes the appearance of pores Calms & soothes inflammation Provides youthfully hydrated skinHow to'sPat in a few drops all over the face or use as a spot treatment. Best used after cleansing and before moisturizing. Follow up with a sunscreen in the day. Use day & night.

Plum thinkDERMA 1% Encapsulated Resveratrol & 7.5% Vitamin C Face Serum | Fights Signs of Ageing | Boosts Glow |  100% Vegan | (30ml)

DescriptionPlum thinkDERMA 1% Encapsulated Resveratrol & 7.5% Vitamin C Face Serum is a lightweight serum packed with the anti-ageing 1% Encapsulated Resveratrol, glow-boosting 7.5% Vitamin C, rejuvenating Red Vine extract and brightening Japanese Mandarin.With 1% Encapsulated Resveratrol, this potent antioxidant protects the skin from premature ageing by fighting off free radicals, reducing uneven skin tone and stimulating collagen production for a firmer looking skin.It is also backed with the powerful 7.5% Ethyl Ascorbic Acid (i.e.Vitamin C) that helps fight dark spots and enhances glow.The serum also features Red Vine extract for rejuvenating skin by regenerating skin cell turnover and Japanese Mandarin for brightening & improving skin textureHighlightsfights signs of ageing stimulates collagen production boosts glow rejuvenates & brightens skinHow to'sTake a few drops and pat serum in. Best used after cleansing. We recommend following this up with Plum 1% Encapsulated Resveratrol & Vitamin C Moisturizer and a sunscreen in the day. Use day & night.

Plum 10% Niacinamide Face Serum | with Rice Water & Squalane| Brightens Skin | Clears Blemishes | Suits All Skin Types | Fragrance-Free | 10 ml

DescriptionThis serum is infused with the goodness of Niacinamide (water-soluble vitamin B3), Rice Ferment & olive-derived Squalane to brighten skin, fade blemishes & improve skin texture.This clever concoction has been formulated to also boost skin barrier, soothe acne & protect against sun damage.The unique milky texture of this serum makes it a pleasure to use everyday!A real multi-tasking serum, indeed!Now also available in a convenient trial pack.Plums consumer panel test results: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *a 4 week self-assessment study with plum previews consumer panelHighlightsFADES BLEMISHES & BRIGHTENS SKIN: Niacinamide, a water-soluble form of Vitamin B3, helps brighten skin, diminish acne scars, clear blemishes and regulate sebum production.How to'sOn a cleansed face, take a few drops and pat the serum gently on the skin. Always follow up with SPF in the daytime, and moisturizer at night when to use AM & PM how much to use Use 2-3 drops

Plum 15% Vitamin C Face Serum | Boosts Glow | Reduces Dark Spots & Hyperpigmentation | with Pure Ethyl Ascorbic Acid | Lightweight & Quick-absorbing | Fragrance-Free | 10 ml

DescriptionVitamin C (above 10% concentration) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and boost the natural glow of your skin.Thoughtfully formulated for efficacy, safety and all-round results, this serum contains Ethyl Ascorbic Acid (EAA, 15% active) a water-soluble form of Vitamin C that penetrates skin quickly, and stays stable for longer without oxidizing.When we say 15%, we mean 15% - because weve added 17.5% of EAA, which contains 86% active Vitamin C by weight.In our consumer study we found - 83% users saw enhanced skin glow & 32% reduction in dark spots.This supercharged Vitamin C face serum is all skin type friendly and can be used at day or night.*Self assessment study conducted on 41 subjects with varying skin typesHighlightsBOOSTS GLOW & REDUCES DARK SPOTS: Formulated with 15% active Ethyl Ascorbic Acid, a stable & quick absorbing form of Vitamin C, this powerpacked face serum effectively reduces dark spots, hyperpigmentation and enhances glow.How to'show to use On a cleansed face, take a few drops and pat the serum gently on the skin. Always follow up with SPF in the daytime, and moisturizer at night when to use AM & PM how much to use Use 2-3 drops

Plum Bright Years Cell Renewal Serum (30 ml)

DescriptionQuick absorbing, non-greasy, hydrating serum with powerhouse plant actives.Plant stem cell extracts proven to accelerate renewal of skin stem cells from within.Plant polypeptides and amino acids for smooth, even texture and spot reduction.Specially isolated sesame protein that's proven to help make skin look taut and fuller.Licorice extract aids in fighting pigmentation.Argan oil, hyaluronic acid, plant betaine and Vit E for deep, yet comfortable hydration.A little goes a long way!HighlightsPhyto-science powerhouse! It's not easy being a serum. You've got to hydrate, pack in superstar ingredients in large amounts (with personalities of their own), absorb nicely on the skin, do your job, and be barely noticeable. This instant-absorbing Plum Bright Years Cell Renewal Serum combines plant stem cell extracts that promote skin renewal, all-natural wrinkle fighters, hydrating hyaluronic acid and skin tightening sesame protein, besides loads of other do-gooders - all designed to keep your skin 'bright years' ahead! Bright Years: Age Specialists from Plum Pro-skin, not anti-ageing. Skin that's more 'alive' from within, not 'corrected' on the surface. Plant stem cell extracts to improve skin renewal, clinically proven wrinkle-fighting natural actives and good old plant-derived hydrators. Combined smartly to keep the 'bright years' rolling for longer! 100% vegan and cruelty-free. As always. Experience the full Bright Years range here.How to'sStart with slightly moist skin, right after cleansing & toning - Apply tiny dots all over your face and with short, quick strokes, apply the serum with your fingertips - While your face is still wet with the serum, tap lightly with fingertips to allow the serum to sink in better, wait 3 minutes or more for your skin to absorb the goodness - Always follow with a moisturiser - This serum can be used during the day as well as in the night

Plum 1% Retinol Anti-Aging Face Serum With Bakuchiol, Reduces Fine Lines & Wrinkles, Boosts Collagen 20ml

DescriptionThis 1% Retinol Face Serum is coupled with Bakuchiol to strike the perfect balance between efficacy and gentleness, while helping the skin look smoother and firmer.Whos it for?Start using it in your late 20s to help keep fine lines & wrinkles at bay!Real people.Real results.The Plum consumer panel reported - 38% visible reduction in fine lines* ; 88% users reported skin firmness*; 93% reported smooth, supple & visibly radiant skin*; 9/10 reported a visible difference in skin within 4 weeks.6 week self-assessment study by the plum previews panelHighlightsRetinol (a derivative of Vitamin A) gets your skin renewed, from within! It helps boost collagen (a protein formed naturally in our skin) production & increases the rate of skin cell turnover.How to'sTake a few drops and pat serum in over face. Use after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Follow up with a moisturizer or Hyaluronic Acid Serum. To be used only at night. Usage Notes: Recommended for those over 25 years of age. Retinol is a potent active and hence we recommend introducing your skin to Retinol gradually. Start by using this serum once a week. Once your skin settles in, increase usage to twice a week and then subsequently on alternate nights. Remember to use an SPF on the following day. If your skin experiences some purging initially, dont worry this is the retinization period where your skin is gearing up to adapt and adjust. Retinol tends to react with sunlight leading to loss of efficacy. Hence ensure to store the amber bottle in a cool, dry place away from direct light.IngredientsAqua, Aloe Barbadensis Leaf Juice, Sucrose, Propanediol, Squalane, Isodecyl Neopentanoate, Retinyl Palmitate, Malus Domestica Fruit Cell Culture Extract, Hydrolyzed Rice Protein, Hydrolyzed Pea Protein, Glycine, Proline, Hydrolyzed Sodium Hyaluronate, Psoralea Corylifolia (Bakuchi) Oil, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Xanthan Gum, Glycerin, Lecithin, Phenoxyethanol, Sorbitol, Cyclodextrin, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Isohexadecane, Polysorbate 60, Sodium Gluconate, Sodium Polyacryloyldimethyl Taurate, Ammonium Acryloyldimethyltaurate/VP Copolymer

Plum 2% Hyaluronic Acid Serum with Bulgarian Rose (30 ml) |Hydration for Plump & Bouncy Skin | Daily Use Face Serum| For All Skin Types |

DescriptionLooking for soft, bouncy, hydrated skin? This 2% Hyaluronic Acid with Bulgarian Rose is here for you, and how. This super hydrator works to keep your skin looking and feeling plump, bouncy & healthy. External factors strip your skin of moisture and this naturally occurring sugar molecule pulls it back in and locks it into the skin. This quick absorbing, non-greasy face serum is suitable for all skin types and perfect for daily use. Plums consumer panel reported: 9/10 reported their skin felt more hydrated*, 93% reported their skin felt smoother & more supple* & there was a 52% visible increase in skin plumpness.4 week self-assessment study with the plum previews panel HighlightsLooking for soft, bouncy, hydrated skin? This 2% Hyaluronic Acid with Bulgarian Rose is here for you, and how.How to'sTake 2-3 drops and pat serum in. Best used after cleansing and before moisturizing on slightly damp face. Ensure the serum is fully absorbed before layering. Can be used day and night, daily.IngredientsAqua, Pentylene Glycol, Propanediol, Glycerin, Rosa Damascena (Rose) Flower Extract, Sucrose, Sorbitol, Sodium Hyaluronate*, Sodium Benzoate, Gluconolactone, Calcium Gluconate, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Cyclodextrin, Sodium Gluconate, Sodium Polyacryloyldimethyl Taurate, Ammonium Acryloyldimethyltaurate/VP Copolymer *Low:High MW Hyaluronic Acid in ratio 65:35

Plum 10% Niacinamide Face Serum With Rice Ferment - Brightens Skin & Fades Blemishes & Acne Marks 15ml

DescriptionBye bye blemishes! Hello clear skin! Looking for an effective solution for your blemishes, acne marks and dark spots? This clever concoction of Niacinamide, Rice Ferment, Caffeine & plant-derived Squalane has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum. Plums consumer panel reported: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *In vivo study with Plum Previews consumer panel Highlights10% Niacinamide (Vitamin B3) proven to act on blemishes & hyperpigmentation, strengthen skin barrier function and regulate sebum production . Rice ferment filtrate that’s rich in amino acids, making skin bright, firm and clear . Power packed with plant-derived Squalane, Natural Caffeine & Vitamin E to soothe skin and prevent inflammations . Quick absorbing, non-greasy, fragrance-free face serum that’s suitable for all skin types - perfect for daily usage - AM & PM . This serum is free of synthetic colors, artificial fragrances & essential oils . 100% vegan, paraben-free, phthalate-free as alwaysHow to'sTake 2-3 drops and pat the Niacinamide face serum into your skin. Best used after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Can be used day and night.IngredientsAqua, Niacinamide (10%), Oryza Sativa (Rice) Extract, Isodecyl Neopentanoate, Squalane (5%), Sorbitol, Pentylene Glycol, Hydrogenated Polyisobutene, Rice Ferment Filtrate (Sake), Butylene Glycol, Rosa Damascena (Rose) Flower Water, Caffeine (1%), Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Acrylates Copolymer, VP/Polycarbamyl Polyglycol Ester, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Ethylhexyl Olivate, Sodium Acrylates Copolymer, Polyglyceryl-4 Olivate, Cyclodextrin, Sodium Hyaluronate, Tocopheryl Acetate, Sodium Gluconate

Plum 15% Vitamin C Face Serum with Mandarin (20 ml) for Glowing Skin with Pure Ethyl Ascorbic Acid

Description1. Why Vitamin C? Vitamin C (above 10% concentration) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and provide a boost to the natural glow of your skin. 2. Why Plum Mandarin + 15% Vitamin C Serum?- Thoughtfully formulated for targeted efficacy, safety and all-round results- Contains Ethyl Ascorbic Acid (EAA, 15% active) a water-soluble form of Vitamin C that penetrates skin quickly, and stays stable for longer without oxidizing- When we say 15%, we mean 15% - because weve added 17.5% of EAA, which contains 86% active Vitamin C by weight- Real people, real results. My plum previews” consumer panel reported: 83% users saw enhanced skin glow in just 2 weeks 32% reduction in dark spots in just 2 weeks Self assessment study conducted on 41 subjects with varying skin types3. Reasons to love! 15% Ethyl Ascorbic Acid: a stable & quick absorbing Vitamin C Japanese Mandarin: Boosts performance of Vitamin C & collagen production in skin Kakadu Plum: The richest plant source of Vitamin C, also rich in folic acid and carotenoids antioxidant stuff that helps fight sun damage Plus lots more good science from the goodness labs: Ethoxydiglycol & Propanediol for boosting penetration of Vitamin C into skin, Betaine for hydration and Rose Extracts for soothing skin No artificial colours, fragrances or essential oils added! 100% vegan, paraben-free, phthalate-free as always. Highlights1. Why Vitamin C? Vitamin C (above 10% concentration) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and provide a boost to the natural glow of your skinHow to'sStart with a cleansed face, take a few drops and pat serum onto the face. Make sure to follow up with SPF in the day, and moisturizer at night. IMPORTANT: Vitamin C loses efficacy when exposed to sunlight. Make sure you store the bottle in a cool, dry place away from direct light.IngredientsAqua, Ethyl Ascorbic Acid, Propanediol, Betaine, Isodecyl Neopentanoate, Ethoxy Diglycol, Sodium Citrate, Citric Acid, Citrus Reticulata (Mandarin) Peel Extract, Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract, Rosa Damascena (Rose) Extract, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Trilaureth-4 Phosphate, Sodium Polyacryloyldimethyl Taurate, Xanthan Gum, Sodium Gluconate

Plum 10% Niacinamide Face Serum with Rice Water for Blemish-Free, Clear & Bright Skin (15 ml)

DescriptionBye bye blemishes! Hello clear skin! Looking for an effective solution for your blemishes, acne marks and dark spots? This clever concoction of Niacinamide, Rice Ferment, Caffeine & plant-derived Squalane has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum. Plums consumer panel reported: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *In vivo study with Plum Previews consumer panel Highlights10% Niacinamide (Vitamin B3) proven to act on blemishes & hyperpigmentation, strengthen skin barrier function and regulate sebum production . Rice ferment filtrate that’s rich in amino acids, making skin bright, firm and clear . Power packed with plant-derived Squalane, Natural Caffeine & Vitamin E to soothe skin and prevent inflammations . Quick absorbing, non-greasy, fragrance-free face serum that’s suitable for all skin types - perfect for daily usage - AM & PM . This serum is free of synthetic colors, artificial fragrances & essential oils . 100% vegan, paraben-free, phthalate-free as alwaysHow to'sTake 2-3 drops and pat the Niacinamide face serum into your skin. Best used after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Can be used day and night.IngredientsAqua, Niacinamide (10%), Oryza Sativa (Rice) Extract, Isodecyl Neopentanoate, Squalane (5%), Sorbitol, Pentylene Glycol, Hydrogenated Polyisobutene, Rice Ferment Filtrate (Sake), Butylene Glycol, Rosa Damascena (Rose) Flower Water, Caffeine (1%), Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Acrylates Copolymer, VP/Polycarbamyl Polyglycol Ester, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Ethylhexyl Olivate, Sodium Acrylates Copolymer, Polyglyceryl-4 Olivate, Cyclodextrin, Sodium Hyaluronate, Tocopheryl Acetate, Sodium Gluconate

Plum 2% Hyaluronic Acid Serum with Bulgarian Rose (15 ml) |Hydration for Plump & Dump Skin | Daily Use Face Serum| For All Skin Types

DescriptionLooking for soft, bouncy, hydrated skin? This 2% Hyaluronic Acid with Bulgarian Rose is here for you, and how. This super hydrator works to keep your skin looking and feeling plump, bouncy & healthy. External factors strip your skin of moisture and this naturally occurring sugar molecule pulls it back in and locks it into the skin. This quick absorbing, non-greasy face serum is suitable for all skin types and perfect for daily use. Plums consumer panel reported: 9/10 reported their skin felt more hydrated*, 93% reported their skin felt smoother & more supple* & there was a 52% visible increase in skin plumpness.4 week self-assessment study with the plum previews panel HighlightsLooking for soft, bouncy, hydrated skin? This 2% Hyaluronic Acid with Bulgarian Rose is here for you, and how.How to'sTake 2-3 drops and pat serum in. Best used after cleansing and before moisturizing on slightly damp face. Ensure the serum is fully absorbed before layering. Can be used day and night, daily.IngredientsAqua, Pentylene Glycol, Propanediol, Glycerin, Rosa Damascena (Rose) Flower Extract, Sucrose, Sorbitol, Sodium Hyaluronate*, Sodium Benzoate, Gluconolactone, Calcium Gluconate, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Cyclodextrin, Sodium Gluconate, Sodium Polyacryloyldimethyl Taurate, Ammonium Acryloyldimethyltaurate/VP Copolymer *Low:High MW Hyaluronic Acid in ratio 65:35

Plum Specialist Serums - Starter Pack I Set of 5 Mini Serums| 3ml Each I Vitamin C, Hyaluronic, Niacinamide, Retinol, AHA BHA PHA Peel I For Glowing, Hydrated, Clear, & Even-toned Skin I Beginner-Friendly I Fragrance-Free I 100% Vegan

DescriptionWe believe in enjoying the little things in life, literally!So here is a mini dose of our biggie skincare specialists packed with the same punch of goodness that will leave your skin pampered, plump and protected!* The 15% Vitamin C Serum is thoughtfully formulated with Ethyl ascorbic acid to fight pigmentation, Kakadu plum to promote skin rejuvenation and Japanese mandarin to bring an instant glow to the skin* The 2% Hyaluronic Acid Serum is packed with sodium hyaluronate to keep skin hydrated, rose water extracts to soothe dry and inflamed skin and natural humectants to keep skin plump* The 10% Niacinamide Serum is a clever concoction of niacinamide to target spots, soothe acne and regulate sebum production along with rice ferment extract to minimize fine lines and olive-derived squalane to fight free radicals and slow down aging* The 1% Retinol Serum helps boosts collagen productionmaking skin look supple, firm and youthful.It also contains Bakuchiol that speeds up skin cell turnover rate thus reducing the appearance of fine lines and wrinkles.* The 10% AHA + 5% PHA + 0.5% BHA Exfoliating Peel with Green Tea improves skin texture and reduces pigmentation.It contains Glycolic Acid (AHA) that works on uneven texture and hyperpigmentation, Salicylic Acid (BHA) that removes whiteheads, blackheads and unclogs pores and finally, Gluconolactone (PHA) that gently exfoliates the top layer without causing irritation or redness.* Allows for 10+ uses of each beginner-friendly 3ml serum (3-4 drops per use) so you can get a feel of what is working for you before investing in our 15, 20 & 30 ml versions* Travel-friendly sizes for explorers who hate leaving behind their full-size serums before take-off* No artificial colours, fragrances or essential oils added!* 100% vegan, paraben-free, phthalate-free as alwaysHighlightsWe believe in enjoying the little things in life, literally! So here is a mini dose of our biggie skincare specialists packed with the same punch of goodness that will leave your skin pampered, plump and protected! * The 15% Vitamin C Serum is thoughtfully formulated with Ethyl ascorbic acid to fight pigmentation, Kakadu plum to promote skin rejuvenation and Japanese mandarin to bring an instant glow to the skin* The 2% Hyaluronic Acid Serum is packed with sodium hyaluronate to keep skin hydrated, rose water extracts to soothe dry and inflamed skin and natural humectants to keep skin plump* The 10% Niacinamide Serum is a clever concoction of niacinamide to target spots, soothe acne and regulate sebum production along with rice ferment extract to minimize fine lines and olive-derived squalane to fight free radicals and slow down aging* The 1% Retinol Serum helps boosts collagen production—making skin look supple, firm and youthful.How to'sTake 2-3 drops and pat serum in. Best used after cleansing and before moisturizing. Please refer to the back of the pack for a detailed layering guide. How to use the peel: Apply and leave on for 10 mins and rinse completely with water. Use ONLY once a week.How to use retinol: Recommended for those over 25 years of age. Introduce this serum to your skin gradually (once a week). Use after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Follow up with a moisturizer or Hyaluronic Acid Serum. IMPORTANT: Always do a patch test before using these serums on your face. Make sure to follow up with a sunscreen in the day. Store the bottles in a cool, dark place away from direct light.

Plum 5% Niacinamide Face Serum With Amino Acid - Fades Blemishes & Brightens Skin, Beginner-Friendly 30ml

DescriptionNew to serums & actives?This lightweight, quick-absorbing, beginner-friendly 5% Niacinamide Face Serum infused with the goodness of skin-brightening rice water & a nourishing blend of 8 essential amino acids is the perfect start to help keep your skin clear, smooth & hydrated!HighlightsCLEARS BLEMISHES: Niacinamide is a water-soluble form of Vitamin B3 which helps brighten skin and clear blemishes. This face serum is beginner-friendly since it contains 5% Niacinamide and it is proven that Niacinamide when used between 5%-10% is safe, gentle and effective.How to'sTake a few drops and pat serum in. Best used after cleansing and before moisturizing. Follow up with a sunscreen in the day. Use day & night.

Plum thinkDERMA 2% Alpha Arbutin & Hyaluronic Acid Face Serum | Fades Tan | Brightens Skin | Controls Melanin Production | with Yuzu Lemon & Licorice | Fragrance-Free | 100% Vegan | 30 ml

DescriptionPlum thinkDERMA 2% Alpha Arbutin & Hyaluronic Acid Face Serum is a lightweight serum that helps fade tan & control melanin production in skin.Alpha Arbutin is a gentle active that is considered safe for all skin types, including sensitive skin.It effectively fades sun spots, diminishes the appearance of melasma i.e.darker patches on the skin and post-inflammatory hyperpigmentation.With the hydrating hyaluronic acid, it leaves the skin plump, resulting in a smoother, supple appearance.The addition of zesty yuzu lemon and licorice further brightens skin and evens out skin tone.HighlightsREDUCES SUN SPOTS & FADES TAN: Alpha Arbutin is a gentle ingredient known for its ability to control pigmentation and reduce the visibility of sun spots. With 2% skin-friendly concentration in the serum, it regulates melanin production & effectively minimizes the appearance of melasma (i.e. darker patches on the skin). BOOSTS HYDRATION: Hyaluronic Acid, the super hydrator, plumps and nourishes your skin. With its incredible ability to retain up to thousand times its weight in water, it provides intense hydration, boosts skin elasticity & strengthens skin barrier for a youthful, supple appearance.How to'show to use On a cleansed face, take a few drops and pat the serum gently on the skin. Always follow up with SPF in the daytime, and moisturizer at night when to use AM & PM how much to use Use 2-3 drops

Plum Serum Special combo , 15% Vitamin C Face Serum (20 ml) + 10% Niacinamide Face Serum (15 ml)

DescriptionPlum Serum Special combo , 15% Vitamin C Face Serum (20 ml) + 10% Niacinamide Face Serum (15 ml)HighlightsPlum Serum Special combo , 15% Vitamin C Face Serum (20 ml) + 10% Niacinamide Face Serum (15 ml)

Plum 10% Niacinamide Face Serum With Rice Ferment - Brightens Skin & Fades Blemishes & Acne Marks 30 ml

DescriptionBye bye blemishes! Hello clear skin! Looking for an effective solution for your blemishes, acne marks and dark spots? This clever concoction of Niacinamide, Rice Ferment, Caffeine & plant-derived Squalane has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum. Plums consumer panel reported: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *In vivo study with Plum Previews consumer panel Highlights10% Niacinamide (Vitamin B3) proven to act on blemishes & hyperpigmentation, strengthen skin barrier function and regulate sebum production . Rice ferment filtrate that’s rich in amino acids, making skin bright, firm and clear . Power packed with plant-derived Squalane, Natural Caffeine & Vitamin E to soothe skin and prevent inflammations . Quick absorbing, non-greasy, fragrance-free face serum that’s suitable for all skin types - perfect for daily usage - AM & PM . This serum is free of synthetic colors, artificial fragrances & essential oils . 100% vegan, paraben-free, phthalate-free as alwaysHow to'sTake 2-3 drops and pat the Niacinamide face serum into your skin. Best used after cleansing and before moisturizing. Ensure the serum is fully absorbed before layering. Can be used day and night.IngredientsAqua, Niacinamide (10%), Oryza Sativa (Rice) Extract, Isodecyl Neopentanoate, Squalane (5%), Sorbitol, Pentylene Glycol, Hydrogenated Polyisobutene, Rice Ferment Filtrate (Sake), Butylene Glycol, Rosa Damascena (Rose) Flower Water, Caffeine (1%), Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Acrylates Copolymer, VP/Polycarbamyl Polyglycol Ester, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Ethylhexyl Olivate, Sodium Acrylates Copolymer, Polyglyceryl-4 Olivate, Cyclodextrin, Sodium Hyaluronate, Tocopheryl Acetate, Sodium Gluconate