All-Natural, Vegan Goodness
We create clean, plant-powered formulations that pack a serious punch.
As India’s first vegan wellness brand, our safe, all-natural formulas offer the shiniest hair, the brightest smile, and the clearest skin - with soothing, toxin-free ingredients.
Our products are thoughtfully created using only all-natural extracts with no chemical additives, emulsifiers, dyes or preservatives. They are not tested on animals. They are stored in 100% post-consumer recycled packaging that is reusable. Moreover, our products don’t discriminate. Skin is skin. Hair is hair.
Benefits Of Arata’s 24X7 Vitamin-C Protection Combo
Luminous, Soft Skin
Our Vitamin C Day Cream is a light, moisturizing formula that contains apple extracts rich in vitamins A, B complex, and C, powered by hyaluronic acid and ascorbyl glucoside, leaving your skin naturally soft and luminous.
Repairs Skin
The Vitamin C Night Repair Gel’s all-natural recipe is formulated with delicious pomegranate oil and calming jasmine extracts, our favourite plant-powered ingredients for regeneration and repair. Our anti-inflammatory formula reawakens your skin, leaving it soft and nourished.
Replenishes Hydration
Our Vitamin C Night Repair Gel contains soothing rose water, antioxidant-rich ascorbyl glucoside (86% vitamin C), healing jasmine, and refreshing cucumber extracts. Each of these ingredients works together to replenish your skin’s natural hydration, balancing moisture levels and cooling your skin.
SPF 15+ For Strong Sun Protection
Our Vitamin C Day Cream is a lightweight cream with SPF 15+. It is also a moisturizing formula that contains apple extracts rich in vitamins A, B complex, and C, powered by hyaluronic acid and ascorbyl glucoside, leaving your skin naturally soft and luminous.
Key Ingredients
Vitamin C
A potent antioxidant that promotes collagen production, diminishes fine lines, and reduces pigmentation.
Hyaluronic Acid
Replenishes cell moisture and enhances elasticity, giving you soft, hydrated, plump skin.
Aloe Vera
Soothing, moisturizes skin, and reduces blemishes and scars.
Cucumber
Cooling, reduces inflammation and irritation, and prevents sunburn and environmental damage.
How To Use
Why Choose Arata?
Our Story
In January 2016, Arata's co-founders, Dhruv Madhok and Dhruv Bhasin, realized that virtually every personal care product on store shelves, barring a few oils, had chemicals in them. Over a long dinner, they brainstormed the idea for Arata – sparking a year-long string of debates, negotiations, very late nights and early mornings. They envisioned an honest personal care company that would begin to reduce the rampant toxicity in our daily routines. Today, Arata creates thoughtfully-formulated, vegan products, using only soothing, nature-derived ingredients with no chemical additives, emulsifiers, dyes or preservatives. These products are not tested on animals. They are stored in up to 100% recycled packaging that is reusable.
Cruelty-Free & Vegan
We are PETA-certified cruelty free and Vegan.Our wellness range is vegan-friendly, formulated entirely from plants, essential oils, fruit extracts, and safe plant-based preservatives. We’re the first brand in India to offer vegan unisex products that soothe your hair, skin, and body.
Toxin- Free
We are Australian Certified Toxic-Free and Australian Certified Non-Toxic. You can view the rest of our certifications on our website! In fact, through years of rigorous product development with India’s finest cosmetologists and production specialists, we have ensured that our plant-based ingredients are of the highest quality and integrity, 100% nature-derived and toxin-free.
Ditch The Toxins
Toss out the chemicals for some all-natural, sustainable goodness! We ensure the best safety standards go into the formulation of our non-toxic products, and we have no tolerance for harsh synthetic chemicals in our personal care range.