All-Natural, Vegan Goodness
We create clean, plant-powered formulations that pack a serious punch.
As India’s first vegan wellness brand, our safe, all-natural formulas offer the shiniest hair, the brightest smile, and the clearest skin - with soothing, toxin-free ingredients.
Our products are thoughtfully created using only all-natural extracts with no chemical additives, emulsifiers, dyes or preservatives. They are not tested on animals. They are stored in 100% post-consumer recycled packaging that is reusable. Moreover, our products don’t discriminate. Skin is skin. Hair is hair.
Benefits Of Advanced Curl Care Rinse Off Conditioner
Intensely Moisturizes
Packed with all-natural shea butter, coconut oil, almond oil, and argan oil, our rinse-out hair conditioner intensely moisturizes your curls and leaves them feeling velvety soft and lusciously clumped. The nourishing properties of these ingredients soak into your hair strands, providing the ultimate conditioning effect while also strengthening hair fibers.
Deeply Hydrates
Our thick and creamy hair conditioner sinks deep into your curls, smoothing your hair cuticle and nourishing it from the inside out! Formulated to prevent dryness and deeply hydrate your curls, this CG-approved recipe is the key to keeping your curls in great shape.
Detangles Easily
With its increased slip, our potent hair conditioner gently works wonders on stubborn knots. It helps you detangle your curls easily without stressing them out or causing breakage.
Combats Frizz
Infused with shea butter, aloe vera, and rich, fatty oils, this buttery, plant-powered conditioner softens brittle hair, combats frizz, and tames flyaways.
Key Ingredients
shea butter
Intensively moisturizes, prevents dryness, softens curls, and reduces frizz.
Argan Oil
Boosts hair moisture and reduces frizz, giving you soft, hydrated curls
Almond Oil
Rich in nutrients that smoothen curls and increases shine.
Pelvetia Canaliculata Extrac
Enhances shine, hydrates, and defines curls..
Abyssinian Seed Oil
Promotes hair shine and locks in moisture.
How To Use
Why Choose Arata?
Our Story
In January 2016, Arata's co-founders, Dhruv Madhok and Dhruv Bhasin, realized that virtually every personal care product on store shelves, barring a few oils, had chemicals in them. They envisioned an honest personal care company that would reduce the rampant toxicity in our daily routines. Today, Arata creates high-quality, plant-powered products with safe, all-natural ingredients, and absolutely no chemical additives, emulsifiers, dyes or preservatives.
Cruelty-Free & Vegan
We are PETA-certified cruelty free and vegan. Our wellness range is vegan-friendly, formulated entirely from plants, essential oils, fruit extracts, and safe plant-based preservatives. We’re the first brand in India to offer vegan unisex products that soothe your hair, skin, and body.
Toxin- Free
We are Australian Certified Toxic-Free and Australian Certified Non-Toxic. You can view the rest of our certifications on our website! In fact, through years of rigorous product development with India’s finest cosmetologists and production specialists, we have ensured that our plant-based ingredients are of the highest quality and integrity, 100% nature-derived and toxin-free.
Recycled & Recyclable Packaging
We’re non-toxic inside and out! Not only do we use non-toxic ingredients, but we also contribute to no plastic waste. Our formulas are packaged in upto 100% recycled plastic, and the labels are printed with safe, food-grade ink