All-Natural, Vegan Goodness
We create clean, plant-powered formulations that pack a serious punch.
As India’s first vegan wellness brand, our safe, all-natural formulas offer the shiniest hair, the brightest smile, and the clearest skin - with soothing, toxin-free ingredients.
Our products are thoughtfully created using only all-natural extracts with no chemical additives, emulsifiers, dyes or preservatives. They are not tested on animals. They are stored in 100% post-consumer recycled packaging that is reusable. Moreover, our products don’t discriminate. Skin is skin. Hair is hair.
Benefits Of Arata’s Advanced Curl Detangler
Detangles Hair
Our Advanced Curl Care Detangler infuses your curls with rich, plant-derived extracts, helping you keep them soft and naturally detangled. Formulated with barley protein, hyaluronic acid, vitamin E, and niacinamide, this nourishing spray strengthens hair fibres, reduces breakage, and helps you detangle those knots ever so gently.
Combats Frizz & Retains Moisture
A must-have in your refresh routine, our easy-to-use detangler is enriched with hyaluronic acid. When topically applied, it locks in moisture, keeps dryness at bay, and banishes frizz.
Refreshes Curls
Infused with unique ingredients, our all-natural detangler acts as a great refresher and curl reviver in between wash days. This plant-powered formula improves hair texture and hydrates your curls – giving them a glossy, shiny look and leaving them healthy, bouncy, and super fresh!
Strengthens Curls & Reduces Breakage
With its powerful blend of vitamin E and barley protein, this one-of-a-kind recipe reduces oxidative stress, strengthens hair follicles, and prevents breakage, leaving you with strong, healthy curls!
Key Ingredients
Hyaluronic Acid
Locks in moisture and combats frizz.
Niacinamide
Strengthens curls and boosts moisture.
Barley Protein
Strengthens hair follicles.
Vitamin E
Reduces oxidative stress.
How To Use
Why Choose Arata?
Our Story
In January 2016, Arata's co-founders, Dhruv Madhok and Dhruv Bhasin, realized that virtually every personal care product on store shelves, barring a few oils, had chemicals in them. They envisioned an honest personal care company that would reduce the rampant toxicity in our daily routines. Today, Arata creates high-quality, plant-powered products with safe, all-natural ingredients, and absolutely no chemical additives, emulsifiers, dyes or preservatives.
Cruelty-Free & Vegan
We are PETA-certified cruelty free and vegan. Our wellness range is vegan-friendly, formulated entirely from plants, essential oils, fruit extracts, and safe plant-based preservatives. We’re the first brand in India to offer vegan unisex products that soothe your hair, skin, and body.
Toxin- Free
We are Australian Certified Toxic-Free and Australian Certified Non-Toxic. You can view the rest of our certifications on our website! In fact, through years of rigorous product development with India’s finest cosmetologists and production specialists, we have ensured that our plant-based ingredients are of the highest quality and integrity, 100% nature-derived and toxin-free.
Recycled & Recyclable Packaging
We’re non-toxic inside and out! Not only do we use non-toxic ingredients, but we also contribute to no plastic waste. Our formulas are packaged in upto 100% recycled plastic, and the labels are printed with safe, food-grade ink