All-Natural, Vegan Goodness
We create clean, plant-powered formulations that pack a serious punch.
As India’s first vegan wellness brand, our safe, all-natural formulas offer the shiniest hair, the brightest smile, and the clearest skin - with soothing, toxin-free ingredients.
Our products are thoughtfully created using only all-natural extracts with no chemical additives, emulsifiers, dyes or preservatives. They are not tested on animals. They are stored in 100% post-consumer recycled packaging that is reusable. Moreover, our products don’t discriminate. Skin is skin. Hair is hair.
Benefits Of Arata’s Aloe Vera Under Eye Gel
Reduces Dark Circles &; Sleep Bags
With its powerful combination of antioxidant-rich ingredients, our enriching Aloe Vera Under Eye Gel brightens dark circles and reduces sleep bags. The gel contains water-soluble vitamin C, coffee, and chamomile extracts, which evens out your skin tone, boosts blood circulation, and reduces the appearance of dark circles.
Reduces Puffiness
Created with revitalizing coffee oil, black tea extract, organic chamomile, and vitamin C, this gentle formula calms puffy eyes and reduces those puffy morning eyes.
Prevents Fine Lines Under The Eyes
Our hydrating under eye formula minimizes all those fine lines and crow's feet, tightening the delicate skin under your eyes. Each ingredient is safe, plant-powered, vegan, and all-natural, which makes this formula extremely safe and effective for those delicate under-eyes.
Cools & Hydrates
Our Aloe Vera Under Eye Gel contains soothing aloe vera gel, which cools your skin and boosts your hydration levels naturally.
Key Ingredients
Coffee Oil
Rich in antioxidants. Brightens dark circles and reduces puffiness.
Black Tea
Tightens and tones skin, protecting it from UV damage and environmental pollutants.
Aloe Vera
Soothing, deeply moisturizing, reduces blemishes and scars.
Organic Chamomile Oil
Brightens dark circles, reduces fine lines, and nourishes skin.
How To Use
Why Choose Arata?
Our Story
In January 2016, Arata's co-founders, Dhruv Madhok and Dhruv Bhasin, realized that virtually every personal care product on store shelves, barring a few oils, had chemicals in them. Over a long dinner, they brainstormed the idea for Arata – sparking a year-long string of debates, negotiations, very late nights and early mornings. They envisioned an honest personal care company that would begin to reduce the rampant toxicity in our daily routines. Today, Arata creates thoughtfully-formulated, vegan products, using only soothing, nature-derived ingredients with no chemical additives, emulsifiers, dyes or preservatives. These products are not tested on animals. They are stored in up to 100% recycled packaging that is reusable.
Cruelty-Free & Vegan
We are PETA-certified cruelty free and Vegan.Our wellness range is vegan-friendly, formulated entirely from plants, essential oils, fruit extracts, and safe plant-based preservatives. We’re the first brand in India to offer vegan unisex products that soothe your hair, skin, and body.
Toxin- Free
We are Australian Certified Toxic-Free and Australian Certified Non-Toxic. You can view the rest of our certifications on our website! In fact, through years of rigorous product development with India’s finest cosmetologists and production specialists, we have ensured that our plant-based ingredients are of the highest quality and integrity, 100% nature-derived and toxin-free.
Ditch The Toxins
Toss out the chemicals for some all-natural, sustainable goodness! We ensure the best safety standards go into the formulation of our non-toxic products, and we have no tolerance for harsh synthetic chemicals in our personal care range.