95% naturally derived* lightweight shampoo that gently exfoliates, purifies and renews scalp while delivering a clean, weightless airy afterfeel. Creates an optimal foundation for thicker, fuller hair.
Aveda's own pure-fume aroma with certified organic lavender, rosemary, geranium, vanilla and other pure flower and plant essences.
Features:
- Reduces hair loss by 53%** when used as part of the Invati Advanced 3-step system- Formulated for fine thinning hair and normal to oily scalp types- Formulated with a micellar cleansing system for added purification- Wintergreen derived salicylic acid helps remove build-up that can clog pores- Blend of Ayurvedic herbs including ginseng and certified organic turmeric invigorate the scalp when massaged in- Delivers a clean, weightless, airy afterfeel- Sulfate cleanser-free formula with high lather- Color safeIdeal for: Fine hair; normal to oily scalp
Free from: Sulfated cleansers, silicone, parabens, mineral oil, petrolatum, formaldehyde, animal ingredients, synthetic fragrance and gluten
*From plants, non-petroleum minerals or water.**Due to breakage from brushing, after using the Invati Advanced System for 12 weeks.Responsible Packaging:
- 50 ml: 100% post-consumer HDPE bottle. Please recycle.- 250 ml: 100% post-consumer HDPE bottle. Please recycle.- 1 litre: 100% post-consumer HDPE bottle. Please recycle.About the Brand: Aveda Corporation is an American cosmetics company founded by Horst Rechelbacher, now owned by Estee Lauder Companies. One of the industry's most-prestigious beauty brands, Aveda beauty products are alive with the life force of plants, and contain pure essential oils. Specializing in hair care products, the brand also offers other plant-based products - skin care, makeup, pure-fume, aromas and lifestyle - that are all professionally developed and clinically tested. This cruelty-free brand range is formulated without parabens, phthalates and sodium lauryl sulfate.
Country of Origin: Belgium / Canada / Czech Republic / Dominican Republic / France / Germany / Italy / Japan / South Korea / Mexico / North Macedonia / Poland / Switzerland
Generic Name: Haircare
Name of Mfg / Brand: Estee Lauder Companies
