Blooming Color Shampoo, Murumuru Butter & Rose, 13.5 fl oz (400 ml)

• Sulfate Free Shampoo
• Vibrancy for Color-Treated Hair &; Acts of Love for Our Planet
• Naturally Derived 93%
• 100% Biodegradable Formula
• Peta Approved
• Vegan
• Global Animal Testing Policy
• Yes Natural Coconut Oil
• Yes Natural Murumuru Butter
• Yes Ethically Sourced Rose
• Yes Safe for Colored Hair
• Yes with Plant Based Cleanser
• Yes Formulated Without Microplastics
• Yes Formulated Without Phthalates 
• No Sulfate Cleansers
• No Silicones
• No Parabens
• No Dyes
• No Guilt

Give a little love to your beauty, spirit and planet everyday in your shower. Beauty &; Planet. 

Our Purpose We're committed to small acts of love that make you and our planet a little more beautiful every day. Because you're at your best when the planet is, too. That's why vegan formula, infused with Amazonian murumuru butter, gives vibrancy and moisturization for a healthy-looking gloss as the fragrant kiss of Bulgarian rose petal unlocks your inner radiance!

100% Biodegradable Formula 

Did you know that most shampoos don't fully decompose over time? But we do! 100% of our ingredients break down into basic components shortly after use or are already in a form that can be readily returned to nature. Powerful goodness for your hair, less burden on the planet!

*Ingredient biodegradation based on OECD test methods (301, 302 and/or 310) and Principles.

93% Naturally Derived

We believe in carefully selecting ingredients sourced from nature. 93% of our formula, including water, is naturally derived, meaning it's unchanged from nature or, after some processing, keeps over 50% of its original structure.